Will everyone also tune in on time to watch??

The summer sun spills over a seaside cottage, and nine male participants are about to embark on a journey full of heart‑pounding moments and romance. Netflix will premiere Japan's first male‑male dating reality series, The Boyfriend, on July 9. Against the backdrop of growing gender equality and the increasing normalization of same‑sex relationships, this summer dating reality show will, through the cast’s genuine emotional interactions, craft a thrilling and beautiful love story.

Stills from The Boyfriend